AutoProtect Group Awarded Aftersales Product of the Year

This year’s Motor Trader Independent Dealer Awards were held at the Eastside Rooms in Birmingham attended by representatives from retailers across the country as well as suppliers to the sector.

AutoProtect Group were awarded Best Aftersales Product of the Year for our newest cosmetic repair product, Shine! Protect. Shine! Protect is a cosmetic maintenance plan that allows customers to receive repairs for minor damage on their vehicle from our expert, in-house repairers at Shine!.

Everyone at AutoProtect Group has worked hard over the past twelve months to develop and promote Shine! Protect to our retail partners. In order to keep meeting market demands, we continually evolve our value-added product offering. In a changing market, it is more important than ever to offer products that fit with both changing consumer buying habits and changing retail models. This award recognises our commitment to focussing on developing products that our retailers and customers really need.

Joff Suter, Head of Southern Sales, commented:

After eighteen years supplying value-added products, we’ve built the AutoProtect business by understanding what the market needs. As well as a great product, a key component to this success is our commitment to delivering good outcomes for our customers. We have all the systems and processes in place to make sure that our interactions with customers are positive.

Adam Head, Head of Northern Sales, added:

This award is a great win for the whole team at AutoProtect Group. It’s a true example of our ‘Stronger Together’ value involving many different business areas,  product innovation, IT development, sales and relationship management team and claims through to the repair technicians. I’d like to say a big thank you and well done to everyone who has contributed to this team effort. Winning an award for one of our VAPs is a demonstration to our retailers that we’re committed to providing them with maximum value and customer satisfaction”.